An excellent way to tell your company’s story is through marketing videos. They support your sales staff presentations with compelling information. They enhance Search Engine Optimization (SEO) by attracting new online followers. They motivate your employees by sharing strategic [...]
Let’s walk through the Engagement Marketing Cycle and apply it to our real lives, and how it can help in your strategy. So you have a business. Whether it’s a brick and mortar place or an office or even virtual, this is your business. It starts when people come and do business with you and they [...]
August, 2016 – SPE (Society of Plastics Engineers) has selected the agency S!Y Communications of Byfield, MA to assist them in the development of their 75th anniversary campaign. The RFP was sent out in June to 8 agencies with a request for a proposal to be accompanied by a 30 second video [...]
It’s Leap Day and a fitting day to talk about my recent leap into public speaking. I had the honor and pleasure of speaking at the Plastics News Executive Forum that was held a couple weeks ago in Naples, FL. The Conference was attended by 200+ leaders (CEO and Presidents) within the plastics [...]